Sarah "Baez" Sherman is a global communications and marketing strategist with over 5 years of experience in the tech industry. They have crafted compelling brand narratives and elevated digital engagement, notably leading integrated communications for Cisco’s global distribution channel. In previous roles, they served as VP of Social Media at Crash Campaign and contributed to innovative marketing strategies during a 24-hour competition at UNC. Currently, they are pursuing a Bachelor of Business Administration at UNC Kenan-Flagler Business School, building on their foundation in media and journalism from the University of North Carolina at Chapel Hill.
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