Yolanda Alfonso

Yolanda Alfonso has extensive experience in partner and channel marketing, with a career spanning several prominent organizations. Beginning as Communications Director at Makrocomputo (1995-1998), Yolanda was responsible for marketing activities that supported field enablement and media management. Yolanda's expertise grew further at Cisco, serving multiple roles such as Field Marketing Manager for Colombia, LATAM & Emerging Markets Partner Marketing, and currently as Partner Marketing Manager since April 2023. In previous positions, including as Senior Channel Marketing Manager at Citrix (2018-2023) and Colombia Field Marketing Manager at Novell (1999-2002), Yolanda successfully developed marketing strategies and initiatives tailored to partner needs, driving revenue growth and optimizing processes. Yolanda holds degrees in Logistics and Channel Marketing Management, Graphic Design, and a certificate in Advanced Program Management from Stanford University.