Alex Baxter

Alex Baxter has a diverse work experience spanning various roles and industries. Starting in 2014, they worked as an Administrative Intern at Interfinish, LLC. In 2016, they transitioned to a Project Supervisor role at the same company, where they supervised flooring re-installations and managed a multilingual workforce.

In 2017, Alex took on multiple marketing and social media roles. Alex worked as a Marketing Intern at Surface Logic, where they helped develop a public relations strategy for a company re-brand and compiled a database of news sources. At PRT Survey, they continued their marketing internship and assisted in creating concept and copy for advertisements and email campaigns. Alex also helped develop content and branding for the company website.

Alex then became a Marketing and Public Relations Intern at Ocean Downs Casino, where they increased event attendance through promotional marketing campaigns and developed and implemented a social media strategy.

In 2017, they also worked as a Social Media Strategist at Fish On Nation, developing and implementing a social media strategy that drove brand awareness and engagement. Alex analyzed and reported on the effectiveness of Facebook promotional campaigns.

In 2018, Alex joined Cision as an Account Advisor, where they managed over 300 customer accounts, improved the performance of the renewals team, and consistently achieved sales goals.

Alex then moved to Facility360, where they worked as an Account Manager from 2018 to 2019. In this role, they managed key client accounts, drove $15 million in revenue through 60 projects, and ensured client satisfaction and growth. Alex also acted as a liaison between clients and internal operations teams.

Alex's latest position is as a Majors Account Manager at Cision, which they started in 2021.

Alex Baxter completed their Bachelor's Degree in Marketing from Salisbury University from 2013 to 2017. They also obtained various certifications, including "Data Visualization for Marketers," "Data Visualization: Storytelling," "Goal Setting: Objectives and Key Results (OKRs)," "Strategic Planning Foundations," "Strategic Thinking," "Customer Service: Creating Customer Value," "Designing Growth Strategies," "Developing a Competitive Strategy," "Google Ads Fundamentals," and "Google Analytics for Beginners" from LinkedIn and Google between 2019 and 2020. Additionally, Alex acquired a Maryland Gaming License from the Maryland Lottery Agency in April 2017.