Alison Randolf

Alison Randolf has a diverse work experience spanning across multiple companies. Alison joined Cision in 2018 and currently holds the position of Project Director. Prior to this, they served as a Senior Research Analyst at the same company. Alison's role at Cision involves project management and research analysis.

Before joining Cision, Alison worked at PRIME Research from 2013 to 2018. During their time there, they held the roles of Project Manager and Media Analyst. As a Project Manager, they were responsible for strategic insights reporting for German premium brands such as BMW, VW, and Mercedes-Benz. Their tasks included KPI target objective tracking, real-time event monitoring, and data systems platform setup. Alison also measured performance in areas related to CSR, recall, product innovation, and EV strategy.

As a Media Analyst, Alison conducted traditional and social analysis of paid, owned, and organic media. Alison assessed sentiments in product reviews/launches and corporate announcements, as well as strategically monitored PR activations and events.

Alison's career began with an internship at Garber Automotive Group in 2011, where they worked as a Digital Marketing Intern for a few months.

Alison Randolf attended Central Michigan University from 2008 to 2013, where they earned a Bachelor of Business Administration degree in Marketing/Communications.