Patrick Roussel currently serves as the Senior Director of Sales for SaaS in Canada at Cision Canada, a position held since January 2022. Previously, Roussel worked at Cision from February 2014, initially as Directeur des Ventes SaaS for Eastern Canada, specializing in media solutions and support for communications and public relations professionals. Other notable roles include Consultant and Head Hunter at A&A Consultants, and Director of Business Development at Berlitz, where Roussel focused on prospecting and acquiring major accounts while developing existing ones. Early career experience includes serving as a trainee air traffic controller at Nav Canada and holding various leadership positions at Opinion-Impact Inc., including Vice President and Director of Operations, responsible for client relations and project management in marketing research and advertising campaign evaluation. Roussel received training from the NAV Canada Training Institute and completed education at UQAM.
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