Saima E. is a seasoned professional in digital product management and marketing, currently serving as a Digital Product Consultant at CityFibre and Director at Optimal Digital Services since October 2022. Previously, Saima held key roles at CityFibre as Digital Marketing Director from October 2020 to August 2022, and Product Director at GSMA for a brief period in 2020. A significant tenure at Virgin Media spanned from 2011 to 2019, where Saima progressed through multiple leadership positions, including Head of Digital Experience and Lead Digital Transformation Manager. Prior experience includes positions at e-Dialog, where Saima excelled as Technical Production Manager and Team Leader. Saima holds an MA in Computer Resources & Information Management and an MBA from Regent's University London, as well as technical certifications and a BSc in Computing from Richmond American University London.
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