Lee-Ann Masterson

Lee-Ann Masterson has a diverse work experience in the field of digital marketing. Lee-Ann started their career in 2015 as a Marketing Specialist at EveryCloud Technologies Ltd, where they worked until 2017. During this time, they gained experience in marketing for both public and private sector clients.

From 2017 to 2018, Lee-Ann worked as a Facebook Ads Specialist at Click Smart Digital, specializing in helping small and medium-sized businesses attract customers online. Lee-Ann then joined Media Maven as a Facebook Account Manager, where they collaborated with brands and celebrities to drive sales and revenue growth through Facebook and Instagram.

In 2018, Lee-Ann co-founded CPC Guys Ltd, which provided Facebook and Instagram advertising services to digital marketing agencies. Lee-Ann also worked as a Facebook Ads Specialist at Upbeat Agency during the same period.

In 2019, Lee-Ann founded their own consultancy called Social Pandora Media, which offered Facebook marketing consultancy and eCommerce ads management services to over 500 businesses globally.

During their career, Lee-Ann has also worked on various freelance projects as a Social Media Marketer. Lee-Ann was a Marketing Contractor at PJ Care from 2020 to 2021 and worked as a Facebook Marketing Consultant at Outlaw Social from 2019 to 2021.

Currently, Lee-Ann is employed at ClassForKids, an industry-leading children's activity booking software provider, where they hold the position of Head of Digital Marketing. Lee-Ann is responsible for managing a team that handles paid ads, email marketing, conversion rate optimization, ad and content design, and web editing. Lee-Ann'srole involves supporting children's activity providers in the UK and Ireland with business administration management and growth.

Lee-Ann Masterson has a diverse education history. From 2014 to 2019, they attended The Open University, where they obtained a BSc (Hons) Computing & IT degree with Statistics. This degree specialized in Computer/Information Technology Administration and Management.

In 1999 to 2000, Lee-Ann attended Clydebank College, where they acquired an HNC in Media Skills in the Community.

Looking ahead to their future education, Lee-Ann is planning to enroll in Cambridge Marketing College in 2023 to pursue a CIM Diploma in Professional Marketing.

In addition to their formal education, Lee-Ann has obtained several certifications. In 2016, they became a Certified Customer Acquisition Specialist, Certified Social & Community Specialist, Certified Content Marketing Specialist, and Certified Customer Value Optimization Specialist, all from Digital Marketer. In the following year, 2019, they became a ManyChat Agency Partner through ManyChat. Most recently, in 2020, Lee-Ann earned the certifications of Certified Ecommerce Marketing Specialist and Direct-Response Copywriting Specialist from DigitalMarketer. Furthermore, they became a Facebook Certified Media Buying Professional certified by Facebook in March 2021.