Greg Kefer

Greg Kefer is a seasoned marketing professional with extensive experience in strategic marketing and leadership roles across various technology and logistics companies. Currently, Greg serves as the Founder of Fractional B2B, offering consulting services as a fractional CMO. Previously, Greg held advisory and executive positions at organizations like Clockwork Logistics Systems, Raft, Slync.io, Lifelink Systems, Infor, and GT Nexus, where responsibilities spanned global marketing, strategy, communications, and demand generation. Early career involvement at Hoffman/Lewis included managing multiple advertising accounts. Greg holds a Bachelor of Science in Communications from the University of Oregon.