Mike Smith

Mike Smith currently serves as a Fractional GTM Leader at DX and an Advisor at Heavybit, alongside previous roles such as VP and Head of Marketing at Postman, and Head of Growth & GTM at Teleport. With a rich background in demand generation and growth marketing, Mike has developed strategies that enhance product-led growth and drive high-volume leads across various organizations. Notable past positions include VP of Revenue Marketing at LaunchDarkly, where a data-driven ICP model was implemented, and leading marketing efforts at Rollbar, where the brand transitioned from Seed to Series B. Mike holds a Bachelor of Business Administration from The University of Texas at Austin, complemented by certifications in Growth and PLG from Reforge and Consumer Psychology & Personas from the Product Marketing Alliance.