Alex Birch is an accomplished professional in the field of solution architecture and customer success, with extensive experience spanning over two decades. Currently serving as the Director of Global Partners and Alliance Solution Architect at Citrix since June 2017, Alex specializes in fostering technical and business alignment with global system integrator partners. Previous roles include senior manager at VMware where Alex designed and implemented the Customer Success program, and various positions at Citrix and Computer Sciences Corporation focusing on virtualisation technologies and dynamic desktop solutions. Early career experiences include infrastructure engineering and IT contracting. Alex holds a GCSE from Ingram High School and has a strong background in working across various sectors including financial services and government.
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