Massimo Minniti has a diverse work experience in digital marketing, demand generation, and sales operations. Massimo is currently working at Cloudbeds as the Director of Demand Generation. In this role, they are responsible for growing and scaling paid marketing channels and managing a significant budget. Prior to this, they worked as a Digital Marketing Manager at Cloudbeds and contributed to the company's growth through various strategies, including a geo-optimization strategy that increased the average sales price.
Before joining Cloudbeds, Massimo worked at Catevering as a Digital Marketing Advisor, where they helped the startup build its digital marketing infrastructure and secure seed round investment. Massimo was responsible for paid acquisition, inbound marketing, and content marketing strategies.
Massimo also gained experience at Rentals United as a CRM & Marketing Automation Manager. Massimo designed and implemented inbound marketing activities using marketing automation to increase lead conversion and improve win rates. Additionally, Massimo worked as a Digital Marketing Assistant at Rentals United, where they focused on SEO, content marketing, lead generation, and social media management.
Massimo's earlier experiences include working as a Sales Ops Coordinator at TripAdvisor, an Inbound Sales & CRM Control at Lodgify, and as a Marketing Department Intern at Corteva Agriscience. Overall, Massimo has demonstrated a strong background in digital marketing, demand generation, and sales operations throughout their career.
Massimo Minniti completed their Bachelor of Business Administration (BBA) degree in International Management from Università Cattolica del Sacro Cuore from 2011 to 2015. Massimo then pursued a Master's degree in International Business from UPF Barcelona School of Management from 2015 to 2016.
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