Lara Cohen

Lara Cohen is an accomplished marketing and partnerships executive currently serving as the Vice President of Strategic Partnerships: Media, Creators & AI at Cloudflare since August 2025. Lara has extensive experience in the digital and entertainment sectors, previously holding roles such as Senior Vice President of Marketing, Creators & Business Development at Linktree, where a successful Go-to-Market strategy was implemented. Prior experience includes leading global marketing efforts at Twitter, with roles as Vice President and Global Head of Marketing & Partners, as well as Director of Entertainment Talent. Lara's career also spans work at The OutCast Agency, where innovative partnership strategies were developed, and editorial leadership at Wenner Media. Lara holds a Bachelor of Arts in Political Science from the University of Rochester.