Kaz Lacey is a seasoned professional with extensive experience in strategic management and customer engagement. Currently serving as a Senior Strategy Manager at Cloudinary since March 2022, Kaz has previously held the role of Manager at EY from October 2015 to March 2022, focusing on transforming Sales, Marketing, and Service functions to enhance customer experience and drive growth. Key achievements include the design of a referral marketing program anticipated to generate £11 million in additional revenue over five years and the development of a global digital customer engagement strategy for over 100 markets. Kaz’s prior experience at Tesco PLC involved devising a new sales allocation system that significantly improved efficiency and accuracy. Kaz holds a Bachelor's Degree in International History from The London School of Economics and Political Science (LSE) and completed high school at Westcliff High School for Boys.
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