Ian Matthews

Ian Matthews is a Senior Brand Marketing Manager with extensive experience in brand strategy, digital and growth marketing across both B2B and B2C sectors. They currently serve as Marketing Manager at Cyrex, where they develop and execute marketing strategies for high-profile clients in the Gaming and Web3 space. Previously, Ian held marketing management roles at HealthXL, where they achieved significant growth metrics, and at The Digital Bakery, managing social media and content for various industries. Ian's educational background includes a Bachelor of Arts in History and Archaeology from University College Dublin and a Professional Diploma in Social Media Marketing from the Digital Marketing Institute.