CloudPay
Louise Dawson is an experienced professional in customer growth and marketing with a strong background in driving engagement, retention, and revenue across various organizations. Currently serving as the Customer Growth Campaigns Manager (Global) at CloudPay, Louise leads global marketing initiatives to enhance customer experience and maximize lifetime value. Previous roles include Channel Marketing Manager at CloudPay, where strategic campaigns were developed to empower sales teams, and Senior Partner Channel Marketing Manager EMEA at Canon EMEA, overseeing partner marketing strategies across multiple regions. With extensive experience in B2B sales enablement, customer marketing, and digital content strategy, Louise has worked with diverse companies such as Learning Possibilities Limited, Mencap, and Trinity Mirror. Louise holds a Bachelor of Arts in Writing, Fashion, and Culture from Solent University.
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CloudPay
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CloudPay provides managed global payroll services to multinational organizations through a single, unified SaaS solution. By delivering end-to-end managed payroll services through an innovative platform, CloudPay ensures consistent and compliant payroll around the globe while reducing operating costs and minimizing manual processes.