Stacey McInnes

Stacey McInnes has extensive experience in brand strategy and communications. Stacey started their career at McCann Erickson New York in 1997, where they served as the SVP and Strategic Planning Group Director. In this role, they provided active strategic leadership, identified business opportunities, defined target and brand insights, and developed brand ideas and narratives.

In 2004, McInnes joined Publicis as the SVP and Head of Strategic Planning. Stacey continued to provide strategic leadership and played a key role in winning new business for the company. Stacey also conducted team training and implemented proprietary tools.

In 2014, McInnes worked as an independent advisor, where they served as a Brand and Communications Strategist. Stacey provided advisory services and developed strategies for various clients.

During the same year, they joined the Account Planning Group of Canada as a Board Member, where they contributed to the organization's initiatives and activities until their departure in 2017.

Since 2014, McInnes has been employed at Cluep, an artificially intelligent mobile ad platform. Stacey started as the Chief Strategy Officer and was later promoted to Chief Operating Officer. Stacey played a crucial role in the development and implementation of Cluep's targeting capabilities, which included emotions, topics, images, demographics, and location. Their work involved engaging users with relevant messaging and driving successful results.

In summary, Stacey McInnes has a proven track record in brand strategy and communications, with notable positions at McCann Erickson New York, Publicis, and Cluep.

Stacey McInnes attended Queen's University, where they completed a Bachelor of Commerce (Hon) degree. Stacey also studied International Business at the Japan America Institute of Management Science. The exact duration of their education at these institutions is not provided.