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Lidia de Heer

Talent Manager at CM.com

Lidia de Heer has a diverse work experience spanning several industries. Lidia is currently working as an Account Executive at CM.com, where they help companies optimize their customer experience and offers solutions for marketing and customer service departments. Prior to this, they worked as a Sales Professional and participated in the Talent Program Sales at CM.com, focusing on qualifying marketing leads into sales leads. Lidia also worked as a Sales Development Representative at CM.com, contributing to the company's rapid growth by automating customer engagement.

Before joining CM.com, Lidia worked at Building Changes, where they held roles as a Dynamisch Verbinder - Adviseur Informatiemanagement and Communications Manager. In these roles, they provided practical solutions for organizational transition processes and was responsible for managing the company's websites, social media channels, and marketing and communication projects.

Additionally, Lidia has experience in event marketing and hospitality as a Project Manager at EMboost and as an Internship Assistant-Weddingplanner at Sarah Young - wedding & events planner Malta. Lidia also worked as a Sport Coach at InfraLigne, where they were responsible for introducing clients to the company's sport program and providing instructions for exercises.

Prior to their professional career, Lidia took on several side jobs, including providing assistance to nurses in taking care of elderly individuals with Alzheimer's.

Overall, Lidia de Heer has gained expertise in customer experience optimization, sales, marketing and communication, event management, and sports coaching through their varied work experiences.

Lidia de Heer's education history includes several degrees and certifications. Lidia earned a Master's degree in MSc Master Management from Open Universiteit, which they completed from 2017 to 2020. Prior to that, they obtained a Bachelor of Arts in International Leisure Management from Breda University of Applied Sciences, studying from 2013 to 2017. Additionally, Lidia attended the University of Central Florida in 2015 for a short-term program in Hospitality Management. Lidia completed their high school education at De Lage Waard from 2007 to 2013, where they studied Education, Economics, and Society.

In terms of certifications, Lidia received a Coach in Sales/Management & Leidinggeven certification from Kenneth Smit Training in December 2022. Lidia also obtained an Expert in Sales certification from the same institution in December 2022. In March 2022, they earned a Mastership in Prospecting (SaaS Sales Method) certification from Winning by Design and an Outbound Prospecting Sales certification from Kenneth Smit Training. Furthermore, in October 2021, Lidia completed Inclusivity Training offered by CM.com.

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