Tony Potts is a seasoned media professional with extensive experience in content development and brand partnerships across various industries, including beauty-tech, sports, and entertainment. Currently serving as Co-Founder and Global Content and Partnerships leader at Ready Set Jet, Potts focuses on developing innovative products for women on-the-go. As CEO of OK | Media Artists since 2011, Potts has successfully bridged multiple sectors to create strategic branded content. Contributions as a CNN Contributor, along with roles at VICE Media, TEGNA, and The Content Artists further showcase Potts’ expertise in content creation and marketing. Held positions such as Senior Executive Producer at Modern Times Group MTG AB and Managing Partner at SierrayMaya360 VC highlight Potts’ ability to lead influential projects and partnerships. An alumnus of Cal Poly Humboldt with a Bachelor of Arts in Journalism, Potts has been an active member of SAG-AFTRA since 1989.
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