George Cade is currently the Trade Partnerships Manager at COAT Paints, where they oversee a strategic digital outreach strategy aimed at enhancing B2B growth. Previously, they served as an Event Manager at INVADES and founded Cade's Shop, a vintage clothing business that achieved significant revenue and engagement through innovative marketing strategies. George also held the position of Chairman for the University of Surrey Rugby, managing club operations and event planning. They graduated with a Bachelor of Science in Business Management from the University of Surrey.
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