Lena Jacob

Lena Jacob has over a decade of experience in marketing and administration, with a strong focus on B2C marketing and campaign management. Currently serving as a Specialist in Outbound Marketing at Cochlear since December 2016, Lena oversees B2C marketing campaigns and automation initiatives. Prior roles include B2C Marketing & Loyalty Program Coordinator at Cochlear, where responsibilities included managing customer communications and social media campaigns, and Assistant Visitor Management at Deutsche Messe AG, where tasks involved supporting sales consultants and managing cooperative visitor advertising. Earlier experience includes roles in marketing and administration at Namseb Lodge and hannoverimpuls GmbH, showcasing a consistent background in event organization, CRM management, and statistical analysis. Lena holds a Master of Arts in Economic Geography and a Bachelor of Arts in Geography from Leibniz Universität Hannover.