Sonia Edwards

Sonia Edwards is a seasoned professional with extensive experience in data privacy, customer experience, and strategic marketing. Since January 2014, Sonia has served as the Manager of Data Privacy and Consent at Cochlear, providing expert privacy advice on various matters and overseeing privacy impact assessments and risk mitigation strategies. Previously, as the Customer Information Manager at Cochlear, a focus was placed on enhancing customer engagement through lifecycle marketing. Sonia's earlier roles include Business Improvement Manager and Retail Marketing Manager at Australian Hearing, where responsibilities included optimizing customer operations and managing integrated marketing programs. Sonia's career also includes positions at AGL and Australian Unity, with a strong emphasis on project management and operational improvements. Academically, Sonia holds an MBA from RMIT University and has completed certifications in privacy and lean six sigma methodologies.