Michael Treff is a seasoned executive in the field of digital marketing and creative strategy, currently serving as Co-Founder of ON_Discourse since November 2022. As Chief Executive Officer of Code and Theory since 2011, Michael has led the company to be recognized as the ANA B2B Agency of the Year and Ad Age A-List Business Transformation Agency of the Year in 2024. Previous roles include President and Managing Partner in New York, as well as Director of Creative Strategy and Product at Soundscreen Design, Co-founder and Creative Director at Agency.com/TBWA Chiat Day, and Project Manager at J. Walter Thompson Worldwide. Michael co-founded Tiger Style Records and served as its Label Manager from 2000 to 2004. Michael's academic background includes a degree from New York University, completed between 1996 and 1999.
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