William Kaloupek is an experienced design professional with a diverse background in user experience, graphic, and web design. Having held significant roles such as Senior Interaction Designer at Benefitfocus.com and Director of Design at SPARC, LLC, William has consistently championed user-centric strategies across various sectors, including fintech and healthcare. As VP of Design & Innovation at Setscale and previously at PlanSource, William has cultivated UX teams and implemented innovative solutions to enhance customer experiences. William's consultancy work through Kaloupek Design further reflects a commitment to strategic design and user research, making a meaningful impact on startup and growth-stage companies. Educated at Virginia Tech with a Bachelor's degree in Architecture, William combines technical expertise with a strong design sensibility.
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