Bashayer Al Zayed

Country Manager - Kuwait at COFE App

Bashayer Al Zayed has a diverse work experience spanning various industries and roles. Bashayer currently works at COFE App, starting as a Communications Specialist and later taking on the role of Comms Manager & Product Owner. Bashayer then transitioned to become the Regional Head of B2B Partnerships, where they developed strategies for partnerships and collaborations. After that, they became the Regional Strategy Manager, supporting the development of organizational strategy. Bashayer was subsequently promoted to Regional Head of Strategy & Customer Success before taking on their most recent role as Country Manager - Kuwait.

Alongside their work at COFE App, Bashayer also founded and serves as the CEO of The Leona Store, a company they established in 2019. Additionally, they have experience as the President of TISWA, where they managed projects focused on increasing sea welfare awareness and environmental stability in Kuwait. Bashayer also co-founded and served as a managing partner of SHOTS general trading co., a local coffee catering company. Moreover, they have worked as a Programs Manager at Kuwait Society for the Protection of Animals and Their Habitat (KSPATH), where they were responsible for various programs related to conservation, education, and events.

Earlier in their career, Bashayer worked at The Scientific Center as a Program Coordinator and Explainer, as well as at Adel Al Zayed psychiatric clinic as an Office Administrator.

In summary, Bashayer Al Zayed has gained extensive experience in communications, strategy, partnerships, entrepreneurship, environmental awareness, and program management throughout their career.

Bashayer Al Zayed received a Bachelor's degree in Graphic Design from the American University of Kuwait (AUK) from 2010 to 2015. In 2022, they enrolled at the MIT Sloan School of Management to pursue a degree in Business Strategy: Harnessing our Digital Future, focusing on Digital Strategy. Bashayer'seducation history includes these two distinct academic experiences.

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Timeline

  • Country Manager - Kuwait

    April 1, 2023 - present

  • Head of Strategy & Customer Success

    July, 2022

  • Strategy Manager

    August, 2021

  • Head of B2B Partnerships

    February, 2020

  • Comms Manager & Product Owner

    September, 2018

  • Communications Specialist

    September, 2017

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