Mindaugas Lydeka is an experienced professional in customer development and portfolio strategy, currently serving as Sr. Director of Customer Development at Colgate-Palmolive since April 2011. In this role, Mindaugas has developed and managed strategies for various retail environments, ensuring cross-functional alignment. Previous positions at Colgate-Palmolive included leadership roles in customer development for Family Dollar and Dollar Tree, business development in trade marketing, and strategic grocery management. Prior to Colgate-Palmolive, Mindaugas held multiple roles at Diageo focused on retail category development for Kroger and commercial strategy analytics. Earlier career experience includes financial analysis at Playtex Products and Applica Consumer Products. Mindaugas holds an MBA in Finance and Marketing from the University of Connecticut and a BS in International Business and Finance from Sacred Heart University.
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