Sofia Case is a seasoned marketing professional with extensive experience in brand management and data analytics, currently serving as a Senior Brand Manager at Colgate-Palmolive since February 2021, overseeing the Hill's Prescription Diet and Science Diet pet food business in Brazil. Prior roles at Colgate-Palmolive include Data & Analytics Manager, where Sofia led strategic marketing KPI reporting, and Associate Brand Manager, responsible for significant sales growth in the US Hill's Science Diet portfolio. Sofia's career also includes positions in e-commerce at Ubisoft and as co-founder of Site dos Pés, along with an educational background featuring a Master of Science in Integrated Marketing Communications from Northwestern University and a Bachelor of Arts in English Language and Literature from the University of Virginia.
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