Yucel Horman is an experienced professional with a strong background in sales, marketing, and category management within the FMCG sector. Yucel has held various key positions at prominent companies including Fibabanka, Kimberly-Clark, NIVEA Beiersdorf, Reckitt, and Colgate-Palmolive, demonstrating expertise in managing budgets, driving operational excellence, and leading teams. Notable achievements include restructuring sales systems to enhance profitability, increasing market shares, and successfully executing joint business plans. Yucel holds a Bachelor's degree in Industrial Engineering from Özyegin University, where academic performance earned an honors scholarship.
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