Collectcent
Sonia Singh has a diverse work experience spanning multiple industries. Sonia is the Founder of Shepays, a position they have held since June 2021. Prior to this, they were a Co-Founder at Collectcent Digital Media, starting in December 2013. In this role, they focused on driving business growth and synchronizing all verticals of the value chain. Sonia also managed partner relationships, worked with top brands and agencies globally, and oversaw branding, marketing, and social media activities. Before joining Collectcent, Sonia served as a Senior Manager at RealNetworks from December 2008 to May 2013. Sonia'sresponsibilities included overseeing various aspects of the business. Sonia began their career as a Business Analyst at HCL Technologies in May 2007 and held this role until November 2008.
Sonia Singh's education history begins with their Bachelor of Science degree from Orissa University of Agriculture and Technology, which they completed from 2001 to 2004. Sonia then pursued a Master of Business Administration in Marketing from Army Institute of Management between 2005 and 2007. Lastly, they attended the Indian Institute of Management, Trichy for the Post Graduate Program in Advance Advertising and Brand from 2014 to 2015.
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Collectcent
Who Are We Founded in 2013, Collectcent is a leading programmatic advertising technology company working with direct publishers and advertisers on CPM, CPI and CPA business models globally. We are designed to provide the full extent of digital advertising solutions the industry needs via mobile, desktop, OTT and in-app to attain their goals. With 180+ people across India, Singapore and USA, our key markets are SE Asia, North America and the Middle East. What We Do We monetize and yield revenue for thousands of app and web publishers across a wide range of business domains like e-commerce, gaming, travel, entertainment, telecom, etc. We do over 3.5 billion Display, Native, Banner and Video impressions per day. Our superior auto-optimize technology supports all major publisher integration methods like Tag-based, Header Bidding, API and SDK delivering the inventory across highly targeted options to our tier I demand stack. On our Ad Exchange, we buy and supply traffic on Real-time bidding (Version 2.5, backward compatible till Ver 2.1). Our USP Targeted Technology: We extend advance targeting options via our proprietary technology that help you hit KPIs that matter most. Fraud Protection: We use in-house & 3rd party fraud detection tools to maintain traffic quality. Our SIVT% has consistently remained under the threshold levels. Client Servicing: We are committed to providing a clean and protected advertising marketplace to all our partners.