Will Smith

Agency Development Manager/ Owner at Colonial Life

Will Smith currently serves as a District General Agent at Colonial Life, focusing on benefit communication, enrollment, and enhanced employee benefits since October 2022. As the owner of MSJL Digital Marketing & IT Consulting since January 2016, Will specializes in brand development and reputation management for B2B clients through various digital marketing strategies. Previously, as a Managed Services Specialist at Marco Technologies (January 2020 - May 2022), Will supported clients in improving workflows and network infrastructure. Will also held positions as an Account Executive at Yelp (August 2017 - December 2019) and Integrated Marketing Consultant at Townsquare Media (August 2013 - December 2015), where expertise in advertising and digital marketing was utilized to assist businesses in achieving their goals. Will's academic background includes a degree from Bridgewater State University.

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