Wen-Che Hung

Marketing Analyst at Colortech

Wen-Che Hung is a Marketing Analyst at Colortech Inc. since February 2023, specializing in data mining and business strategy development through R statistical models and Power BI dashboards. Prior experience includes a role as a Student Consultant at PPG, where global market data analysis and distribution strategy recommendations were provided. Wen-Che has also held internships in marketing analysis, where extensive market research, campaign modifications, and social media strategy optimization were performed. Previous positions include purchasing and SEO responsibilities at EPOCH Chemtronics Corp., as well as extensive involvement in marketing analytics during internships at DollBao International and the Moonshot Museum. Wen-Che holds a Master of Science in Marketing Science and Business Analytics from the University of Pittsburgh Katz Graduate School of Business and a Bachelor of Arts in Public Administration and Policy from National Taipei University.

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