Daniela Rincón Mandón

Daniela Rincón Mandón is a seasoned marketing professional with extensive experience in digital marketing and brand management. Currently serving as the Digital Marketing Leader at Colsubsidio since February 2023, Daniela previously held various roles at Henkel, transitioning from Marketing Intern to Marketing Analyst and Jr. Brand Manager, where responsibilities included executing marketing plans, managing budgets, and overseeing trade marketing efforts. Additionally, Daniela worked as Marketing Manager at Alameda from January 2021 to December 2022, successfully driving online sales of USD 1.4 million. Daniela holds a Diplomado en Estrategias de Marketing y Canales Digitales from Pontificia Universidad Javeriana and a degree in Industrial Engineering from Universidad de Los Andes.