Lanette C.

Lanette C. has extensive experience in advertising and business development, with a current role as an Advertising Specialist and Advertising Strategist at Effectv since February 2021. Before this, Lanette worked at Comcast Spotlight as an Account Executive from June 2005 to October 2007, helping local businesses promote their products through various TV networks and digital platforms. Prior to that, Lanette served as the Director of Business Development & Marketing for Sol Tec & Riverwatcher from October 2000 to June 2005, where responsibilities included developing new business opportunities, managing high-speed T1 and web development services, and creating promotional materials. Throughout the career, Lanette has demonstrated a commitment to leveraging data-driven strategies to enhance brand engagement and presence.