Kari Roach is a Marketing Manager at Commerce7, currently leveraging over seven years of experience in marketing and product management. Previously, they held the role of Marketing Manager at WineDirect, where they focused on product marketing, lead generation, and crafting customer-facing assets. Kari's earlier positions include Community Manager at WineDirect and DTC ECommerce and Wine Club Specialist, collaborating with Okanagan wineries to enhance customer experiences. They earned a Bachelor of Management in Project Management from the University of British Columbia Okanagan and are actively pursuing WSET Level 2 certification.
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