Tony Roby

Tony Roby serves as the Senior Sales Director for Comscore, Inc., specializing in consultative and strategic sales within the Comscore Brand Health division since April 2013. Responsibilities include managing account strategies and driving revenue growth through cross-selling various research solutions across diverse industries such as pharma, retail, and finance, while measuring multiple media touchpoints. Prior roles at Comscore included Sales Director and Campaign Manager/Senior Analyst, alongside experience at United Components, Inc., and The ARS Group, where leadership and training initiatives contributed to significant awards and recognitions. Educational background includes a Bachelor of Science in Business from Oakland City University and an Associate of Science in Business Administration from Indiana Business College.