Aliff H. is a skilled marketing operations professional currently working as a Marketing Operations Specialist at Westcon-Comstor since September 2025, where responsibilities include managing the end-to-end MDF process and supporting regional marketing programs. In addition, Aliff has been a Co-Owner of Coffee Cat since June 2019, focusing on specialty coffee catering for events. Previous experience at 2X involved roles as a Senior Marketing Operations Specialist and Marketing Operations Specialist, leading omnichannel campaigns and utilizing advanced data analytics for marketing strategy optimization. Aliff also served as a Project Intern at Prasarana Malaysia Berhad, contributing to risk management tasks. Educational qualifications include a Bachelor's degree in Business Administration and Management from the University of Wollongong, obtained between 2018 and 2021.
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