ConcentricLife
Melissa C. is a seasoned marketing professional currently serving as Brand & Comm Strategy Manager at Accenture Song and VP, Brand Strategy Director at ConcentricLife. With extensive experience in brand strategy, Melissa has held senior roles at top agencies including BBDO Worldwide, Grey Group, and McCann Worldgroup, where notable projects included work for prominent pharmaceutical brands such as Allergan/AbbVie and Eli Lilly. Melissa's expertise spans various therapeutic areas including obesity, psychiatry, and oncology, with additional experience in rare diseases and consumer health. An educational background includes a Master’s degree in Corporate Communications from Georgetown University and a Bachelor’s degree in Advertising and Public Relations from Penn State University.