Mario Lara

Mario Lara, CPA, CMA, CSCA, is the Chief Financial Officer at Hawkeye Agency and serves as a Fractional Executive and Board Advisor through Connectd. An accomplished leader with experience in various financial roles, including Chief Operating Officer at Strenta, Inc. and Regional CFO at Mullen Lowe Latin America, Mario has successfully directed significant turnarounds and financial improvements in complex organizations. A multilingual published author, they focus on integrating strategy, leadership, and emotional intelligence to foster collaboration across cultures. Currently pursuing advanced degrees at the University of Illinois at Urbana-Champaign and Harvard Business School, Mario's principles of success emphasize trust, character building, and mentoring the next generation of leaders.