Pat W has a solid background in user experience design and digital marketing. They are currently working at Connected Freight as a UX Lead and have been with the company since February 2023. Prior to this, they held the position of Senior UX Designer at the same company since June 2021.
Before joining Connected Freight, Pat W worked as a UX Designer at GovTech Singapore from May 2018 to May 2021. They were responsible for designing user experiences for various projects.
They also gained experience as a Digital Marketing Executive cum Graphic Designer at ARCH Heritage Collection from October 2016 to May 2018. In this role, they managed the company's Facebook page and proposed digital marketing plans. They were also in charge of designing collaterals, graphics, and exhibition standees.
Furthermore, Pat W worked as a UX Designer at Eunoia from 2017 to 2018, and as a Freelancer - UX Designer at Digital Boomerang in May to July 2015.
They started their career as an intern at Ogilvy & Mather in 2014, where they gained insights into the advertising industry and acquired project management skills. They also had an internship at Ogilvy & Mather as a project manager in 2014, where they learned effective interpersonal communication skills.
Additionally, Pat W worked as a Freelancer at 19Blossom from February 2011 to 2012.
Pat W completed a Bachelor's Degree in New Media & Communications from the National University of Singapore from 2012 to 2016. In addition, they have obtained several certifications including "Design Facilitation 1" from Studio Dojo in April 2021, "Writing is Designing" from Writing is Designing by Michael J. Metts in February 2021, and "Design Tradeoffs and UX Decision Frameworks" from Nielsen Norman Group in July 2019.
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