Geoff Tucker

Geoff Tucker has extensive experience in the equipment and materials handling industry, having held significant leadership positions over a span of four decades. From 1980 to 2010, Geoff served as Director and Managing Director at Barloworld Equipment, a dealership for Caterpillar and Hyster. Subsequently, Geoff transitioned to the role of CEO at Masslift Africa (Pty) Ltd from March 2010 to January 2020, where the company specialized as a Mitsubishi Forklift Truck dealer and rental service. Since January 2020, Geoff has been active as a business consultant, leveraging a wealth of industry knowledge and expertise.