Consumable
Jay Gambaccini is currently a Business Development Consultant at Antler, a global early-stage venture capital firm. Prior to this role, Jay held various titles such as Senior Director of Business Development at GumGum and Business Development Manager at Taboola. With a background in telecommunications and business from Penn State University, Jay has a strong track record of forming and maintaining partnerships with top-tier publishers.
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Consumable
Turn up the volume on advertising! Meet Consumable, an ad technology platform which elevates the digital display advertising experience for consumers, advertisers and publishers by combining exclusive premium content and monetization within the IAB display experience. In the past year, we have transformed the "standard" for engagement with online advertising by understanding consumable short-form content users love. Marrying content with monetization, we are able to keep users engaged longer while delivering more revenue to our media partners. The stats: We are able to deliver up to 50% higher CPMs and 20x more engagement. In 2017, we served over 55Bil IMPS and have 100% fill across all platforms and mediums. The average user spends over 2mins with our ads! We currently work with most comScore 100 Publishers. Next up, transforming branded content in a big way. We are only getting started… reach out to learn more!