Grace Prudente has significant experience in data and analytics roles in various companies. Grace began their career at AOL LLC in 2000, where they served in finance roles and was responsible for P&L, forecasting, and business development partnership modeling. Grace also led an analytics team and created in-house methodologies and tools to analyze customer interactions with content across multiple platforms.
In 2007, Grace joined Time Inc., specifically People Magazine, as a Senior Analytics Manager. In this role, they developed and led SEM LTV modeling and reporting efforts and created a digital analytics vision and strategy that was later leveraged by other Time Inc. sites.
Grace then moved to the Style & Entertainment Group within Time Inc. as a Director of Insights and Analytics. Here, they managed a team that analyzed audience behavior on digital platforms for various brands within the group.
In 2011, Grace transitioned to a Director role within Time Inc.'s Audience Development & Analytics department. Grace advised signature brands on digital user acquisition, engagement, and retention strategies and partnered with senior stakeholders to lead strategic growth plans and analyses.
In 2015, Grace joined Consumer Reports as a Director of Digital Analytics. Grace contributed to the digital strategy and performance by driving analytic rigor and identifying key analytics to support digital site goals. Grace also managed external consultant relationships to improve reporting.
At Consumer Reports, Grace later took on the role of Director of Consumer Data & Intelligence. In this position, they managed consumer data, research, and digital analytics teams. Grace also provided direction on the architecture, functionality, and accessibility of the Consumer Data Hub, and led modeling and analysis efforts to understand consumer behavior.
Overall, Grace Prudente has demonstrated expertise in data analysis, digital analytics, and strategic planning throughout their career.
Grace Prudente attended Pace University - Lubin School of Business from 1996 to 2000. During this time, they pursued a Bachelor of Business Administration degree with a focus on Finance.
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