Sydney Smith

Sr. Manager, Lifecycle Marketing

Sydney Smith is an experienced marketing professional with a focus on lifecycle marketing and client success. Currently serving as Sr. Manager of Lifecycle Marketing at ConsumerAffairs since May 2023, Sydney previously held positions at Cordial as Client Marketing Manager and Senior Client Success Manager. In these roles, Sydney was instrumental in developing client engagement programs and improving client satisfaction for eCommerce brands. Prior experience includes managing email marketing strategies at Power Digital Marketing and serving clients in various industries at Yes Marketing. Sydney began a career in business systems analysis at Epsilon, where Sydney built automated reporting solutions and managed multiple campaign requests. Sydney holds a Bachelor of Arts in Journalism with a focus on Advertising and Public Relations from the University of Arkansas.

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