Lisa McIlvoy has a strong background in sales and marketing, with extensive experience in the digital agency and consulting industry. Lisa co-founded Content Thread in 2013 and was responsible for the strategic plan, day-to-day operations, and sales/marketing efforts of the company. Prior to that, Lisa worked as a Director of Marketing at W. P. Hickman Company from 2008 to 2013, where they managed strategic marketing initiatives and the development of new products. Lisa also served as a National Accounts Manager at W. P. Hickman Co. from 2001 to 2008, where they developed and implemented the company's first national accounts program and increased sales through prospecting and relationship building. Before that, Lisa worked as a Specialty Sales Account Manager at Commercial Roofing Specialties Inc. from 1999 to 2001, where they maintained high-level accounts and bid on large commercial projects. Throughout their career, they have participated in trade shows and served as a guest speaker or exhibitor for various industry events.
Lisa McIlvoy obtained a Certificate in Marketing Strategies: Building Brands and Driving Sales from the Georgia Tech Scheller College of Business in 2008. Prior to that, they pursued a Bachelor of Science (BS) degree in Architecture from the Georgia Institute of Technology, which they completed between 1991 and 1995.
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