Charné Vermaak is a data-driven consultant at GAIN Conversion, specializing in experimentation, data analytics, and user experience optimization. Charné has experience in conducting both qualitative and quantitative research, delivering insights that drive business impact across multiple sectors including financial services, eCommerce, and pharmaceuticals. They previously served as a CRO Consultant at Conversion, where they led experimentation strategies for high-profile clients and achieved significant improvements in conversion rates and ROI. Charné holds a Master of Science in Behavioural Science from Durham University and a Bachelor of Science in Neuroscience from the University of Edinburgh.
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