Matt Tilling is a Senior CRO Consultant with expertise in A/B testing, experimentation strategy, UX, behavioral science, and digital growth marketing. They have worked with major B2C and B2B brands across various sectors, including FMCG, travel, leisure, manufacturing, healthcare, and the public sector. Matt's previous roles include Digital Account Executive at Multiply and Senior Digital Account Manager at Reckless, among others. They hold an MSc in Psychology of Advertising and a BA in Advertising and Marketing from Lancaster University.
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