Convidera
Bas Leferink is currently working as an International content marketing manager at Gira Giersiepen GmbH & Co KG and Convidera. With a background in various sales and marketing roles, including experience in business development, online marketing, and account management, Bas has a diverse skill set. Bas has also embarked on work & travel experiences in New Zealand and Australia, showcasing independence and adaptability. Graduating with a Master's degree in Business Administration and a Bachelor's degree in Marketing, Bas is well-equipped for success in the marketing field.
Convidera
Digital Transformation impacts all businesses. It’s a fact. Transformation implies change: business models that showed success in the past have to be reevaluated in the digital context. Those companies who understand the critical importance of adapting their end-to-end value chain to the new requirements will remain relevant and will create tangible and sustainable value to their business. Convidera not only understood it but became pioneer in this field. We are senior leaders, marketers, web experts and digital entrepreneurs – a unique blend of experienced decision-makers and dynamic doers. Our core idea is simple: a holistic approach in combining strategy and execution with powerful digital solutions.