James Smith

Area Manager - West Coast

James Smith is an experienced professional with a diverse background in management, marketing, and retail. Currently serving as the Area Manager for Cookies in Nevada and California since May 2022, James oversees operations and strategy to ensure locations meet company standards and drive sales growth. Prior roles include Marketing Liaison and General Manager at Cookies, as well as various positions in retail and social media marketing, demonstrating expertise in team leadership and customer service. James holds a Graduate Gemologist degree from the Gemological Institute of America and dual Bachelor's degrees in Communication and Public Relations from the University of Memphis. Additionally, James has experience in public relations and marketing across various sectors, including healthcare and travel.

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