Mario Beijn

Mario Beijn is an accomplished professional in marketing automation and data analytics, currently serving as Manager Marketing Automation at Coolblue since June 2018, overseeing a team of eight skilled specialists. Previously, in the role of Lead Data Analytics Paid Search Marketing, Mario managed a team of data analysts and engineers, focusing on optimizing online marketing investments through advanced statistical techniques and engineering solutions. Mario's career began at Coolblue with roles as a Medior Data Analyst and Junior Data Analyst, where quick progress to team lead occurred. Mario holds a Master's degree in Marketing Analytics and another in Marketing Management from Tilburg University, along with a Bachelor's degree in Business Administration from the Amsterdam University of Applied Sciences.