Jacqueline Smith is a Senior Account Director at Coolr Agency with over 10 years of experience in influencer marketing and advertising. They have successfully pitched and managed seven-figure influencer marketing activations for global clients and have a strong background in fashion marketing, branding, PR, and media. Previously, Jacqueline worked at notable organizations including WPP and Fanbytes, where they managed campaigns targeting Gen Z across multiple social media platforms. As a micro fashion blogger, they also promote beauty, lifestyle, and home decorating, using their insights from both personal and professional experiences to enhance influencer partnerships. Jacqueline holds a Bachelor of Arts in Communication and Media Studies from the University of Sussex.
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