Steven H Shaffer

Steven H. Shaffer, MBA, is a global customer experience executive with over 15 years of experience in the B2B space, specializing in leading large-scale transformations across marketing, technology, and product. Currently, they serve as an Industry Advisor for Momentify, ENTEVATE, and Coolshop. Previously, at Caterpillar Inc., they held various roles including Digital Customer Solutions Manager and Customer Experience Manager, where they developed innovative strategies to enhance customer satisfaction and engagement. Steven is passionate about leveraging AI/ML and data-driven insights to empower teams and maximize customer lifetime value.